Jeff Rubin

Professor of Practice
327 Hinds Hall
Phone: (315) 443-1872
Jeffrey Rubin

Jeffrey Rubin is the founder and CEO of SIDEARM Sports, a company he founded in 2001. In addition, Jeffrey is a Professor of Practice at Syracuse University’s iSchool. Jeffrey Rubin is passionate about sports, technology and equally passionate about educating and mentoring our future leaders.

Headed by Jeff Rubin, the SIDEARM Staff is comprised of nearly eighty designers, developers, project managers, and customer support members, many of whom worked in college athletics before coming to SIDEARM. Our collective experience working with athletics is what drives us to innovate and improve the processes that currently exist, by using the latest advancements in web based technology.

SIDEARM Sports works with over 900 college athletic programs across the United States and Canada, including: Syracuse, Alabama, Wisconsin, UCLA, Texas, Illinois, and many more. In general terms SIDEARM Sports develops websites, however, R&D efforts focus on Statistics, Social Media, Video Delivery, and Mobile consumption.

In July 2014, Learfield acquired SIDEARM Sports. Learfielld is the Mulitmedia Rights Holder (MMRA) for over 100 of the top collegiate athletic programs in the U.S.  Since the acquisition, Rubin remains CEO of SIDEARM Sports and all employees remain in Syracuse.

Most offices are filled with employees that excitedly talk about the big play in the game from the night before, and SIDEARM Sports is no different. While we discuss the game, we also write the software that distributes that same news across the internet, calculates the statistics for the game, and archives the video clips so that fans that missed it can watch it later. SIDEARM Sports is the company that makes it possible for collegiate sports fans to follow their favorite teams no matter if they’re across town, across the country, or across the world. If you ask us, we have the best job in the world.

Jeffrey Rubin sits on Syracuse Universitiy Athletics Director John Wildhack’s external affairs committee, is active with the Jim & Juli Boeheim foundation, and has served on boards within CNY. Jeffrey has been married to his wife Jennifer for 12 years, has two sons (11 & 8), and resides in Manlius NY.


Jeffrey Rubin currently teaches over 200 students a semester in IST195 a course that is popular across the Syracuse University campus.  IST195 gives students a general overview of the information age and many different career paths students may pursue.  Jeff also teaches a course within the Global Enterprise Technology curriculum.   Lastly, Jeff helps shape the web design curriculum at the iSchool, where he has taught numerous courses over the years.


Married with two boys and two dogs (one I really like and one I really don’t). Graduated from the iSchool @ Syracuse University (undergrad and grad school) and bleed orange!! I have a passion for teaching/mentoring college students.