Applied Data Analytics Bachelor’s Degree

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Empower data-driven decision making.

In today’s data-driven economy, the role of the data analyst is one of the most valued and in-demand jobs across industries. From healthcare to retail to sports and beyond, organizations of all sizes are seeking to turn complex data sets into meaningful insights and using these findings to inform every aspect of their decision making. 

To prepare for this exciting career path, you’ll explore cutting-edge new approaches like machine learning and artificial intelligence (AI). Learn to use visual and computational data science methods. And develop in-demand technical skills such as R and Python programming languages. 

You’ll graduate ready to help organizations make product, policy, and program choices as a data scientist. Analyze consumer behavior as a marketing analyst. Influence policy decisions while working with the government. Or identify ways to help underserved communities at a nonprofit. No matter what you choose, the possibilities in data analytics are endless.

The B.S. in Applied Data Analytics is 120 credits. The curriculum blends major courses with a general core in information technology. Students also have the opportunity to explore other disciplines with liberal arts requirements.

The 120 credit breakdown is as follows:

  • 31 credits of ADA major courses
    • 22 credits of Primary Core classes
    • 9 credits of Analytical Course Electives
  • 15 credits in ADA Concentration and Elective courses
  • 21-23 credits in Skills Electives
  • 36 credits in Arts and Sciences Divisional Requirements
  • 21-24 credits in General Electives
  • 4 credits including 1 credit IDEA Requirement (FYS101 – inclusion, diversity, equity, and accessibility course) plus one upper division 3-credit  IDEA course
  • International Experience

View Curriculum in Course Catalog

You can further personalize your degree by selecting one of the following concentrations in ADA or a minor related to data analytics at another school or college:

  • Information Security Management: Understand how hackers and computer viruses work to improve cybersecurity and protect information.
  • Project Management: Develop managerial and technical skills to oversee informational systems and create business policies.
  • Network and Systems Management: Study the development of network technologies, such as cloud services, and their effect on users.
  • Web Design and Management: Create and maintain web resources and sites to make sense for users and organizations.
  • Digital Retail Strategies: Enhance your knowledge of electronic commerce, technologies, and layout strategy for retail corporations.
  • Innovation, Design, and Startups: Develop the creativity, innovation, and entrepreneurial skills needed to run a business.
Life at the iSchool

A community of innovators.

Welcome to the iSchool. Here, you’ll build a foundation of technical and analytical skills. Then use them to explore anything from big data to sports analytics and beyond. We’re a tight-knit group that encourages collaboration and invites new ideas and perspectives. You won’t find many suits in our hallways. We’re the fast-paced startup of the Syracuse campus. Join us, and explore your future without boundaries.

Experiential Learning

A hands-on learning experience.

Lots of business programs will teach you the theory of data analytics. Here, we’re more into the roll-up-your-sleeves approach. That’s why so many of our students are doing major consulting projects while they’re still in school. Interning with some of the most innovative companies in the world. And traveling the globe to see how companies are applying data analytics firsthand.

careers

A path toward your future.

Every year our graduates experience the highest job placement rates and starting salaries of any school at Syracuse. That’s because they have the ideal combination of technical knowledge and business acumen. From Google, to Amazon, to EY, to Disney, today’s most successful companies are looking for iSchoolers like you.

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DUAL DEGREES

Combine your passions with technology.

Knowledge of digital technology and information systems crosses into many different industries. Explore our partnerships with other colleges at Syracuse, which allow you to pursue two related majors at the same time.

Dual Major with Whitman School of Management

Gain a competitive edge with a knowledge of business and finance coupled with technical training in data and information systems. This combination of skills is in high demand from employers, and will give you an advantage as you begin your career.

Along with the iSchool’s major in Innovation, Society, and Technology, you’ll choose one of the following majors from the Whitman School of Management:

Accounting
Entrepreneurship and Emerging Enterprises
Finance
General Accounting
Management Studies
Marketing
Real Estate
Retail Management
Strategic Management

Dual Major with the Newhouse School of Public Communications

Communications professionals understand the need to be savvy in emerging technologies, which is why many choose this dual degree that pairs our renowned information and technology degree with a degree from our nationally recognized educator of journalists, PR pros, and other communications professionals.

Choose one of the following Newhouse majors:

Advertising
Broadcast & Digital Journalism
Graphic Design
Magazine
Newspaper & Online Journalism
Photography
Public Relations
Recording & Entertainment Industries
Television, Radio & Film

Meet us in Syracuse,
or online.

Join us for an upcoming event on campus or online and get to know us better. We’ll answer your questions, and show you around.

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Get in touch.

Your future, starting now. Get it touch to learn more. Apply. And join us. We can’t wait to welcome you.