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Electronic Business Specialization

The specialization in electronic business (EB) provides students with a greater level of understanding and competence in private sector strategies and approaches to conducting online commerce.

To complete the EB specialization, students in the IM degree program must take the two required courses for the respective specialization from the list below. The two EB required courses are indicated by one asterisk (*). In addition:
  • Students in the Main Campus IM program must then take two more courses from the list.
  • Students in the Executive IM degree program must take one more course from the list.
  • Students in the Maxwell School MPA or Executive MPA graduate programs who want the EB specialization must take IST 618: Information Policy, the two required courses, plus one more course from the list
IST 642* Electronic Commerce
IST 679* Electronic Commerce Technologies
IST 553 Information Architecture for Internet Services
IST 619 Applied Economics for Information Managers
IST 678 Electronic Markets
IST 683 Managing Information Technology-Enabled Change
IST 775 Information Industry Strategies

Coursework targeted directly for preparation for the following EB-related positions:
  • e-Business Analyst/Consultant/Project Manager
  • e-Business Application Developer/Web Site Developer/Infrastructure Architect
  • MIS Specialist/Manager/Director

Core competencies expected, and often required, in EB-related positions:
Business/Process
  • Experience in business case/ROI development and implementation.
  • Expertise in project management.
  • Understanding in business intelligence, ERP, CRM, and EPM (Enterprise Performance Measurement) concepts.

Technical
  • High-level working knowledge of web-enabling technologies and best practices, including but not limited to Java, HTML, ASP, PHP, XML, SQL, Unix, SQL server, Oracle database structures, the concept of application server.
  • Working knowledge of current leading e-Business applications
  • Knowledge in Portal, content management and Intranet practices/technologies as well as B2B, B2C markets.
  • Competency in utilizing web site-editing software.
  • Deep understanding in web-enabling back-end database technologies and front-end integration.
  • Familiarity with J2EE and .NET platforms.
iSchool Information Management graduate student Dave Chenell (center) stands with business partner Eric Cleckner (left) at their student startup booth at Emerging Talk, the Syracuse conference about entrepreneurship. The conference was held at the Syracuse Tech Garden and awarded prizes, from cash to legal consultation to iPads. The two Syracuse University students founded Grafighters, an online fighting game where anyone's sketches can come to life, located at the Student Sandbox. Grafighters has been named the Economic Champions of 2009 by the Chamber of Commerce and the two were the winners of the 2009 Sandbox Demo Day. Grafighters also received an Orange Tree Fund award of $12,000.
Information studies breeds information and where best to share that information, but a blog? The iSchool started the Information Space, the official blog of the School of Information Studies incorporating the thoughts and ideas of students, faculty and staff in one place. From types of Twitter users to the strength of the Apple Brand, check out what we talk about when sitting in the iCafe or in the corridors of Hinds Hall.
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